Although he left Nike and signed with Adidas since then, his boast remains true: anything he designs immediately becomes more hyped than Jordan Brand releases. In 2015, many retro Jordans sat on store shelves due to increased production while Ye’s Adidas Yeezy Boosts were released in limited quantities, and his 350 and 750 models sold out immediately.

Hundreds of people lining up for the launch of a hot new shoe or clothing collection is a common occurrence these days. Some even camp out in front of stores for multiple days.

While it won’t be a surprise to see people lining up for the new Yeezy Season 2 collection, new releases of Air Jordan Retro’s aren’t selling out like they used to.