Glossary entry (derived from question below)
English term or phrase:
create trial for
English answer:
persuade customers to try
Added to glossary by
Jack Doughty
Jun 25, 2006 08:37
17 yrs ago
English term
Germany
Seasoned IT expert
Native in: German (Variant: Germany) 
, Hungarian (Variant: Hungary)
Works in: English to German
create trial for
English
Marketing
Marketing / Market Research
market study
"What these brands have in common is that they managed to leverage their heritage to create trial for themselves with consumers looking for new and unique experiences."
...in an analysis of the beverage market, where small import brands have been outpacing large domestic brands.
I'm totally unfamiliar with this use of "trial". Anyone care to enlighten me?
Many thanks,
Endre
...in an analysis of the beverage market, where small import brands have been outpacing large domestic brands.
I'm totally unfamiliar with this use of "trial". Anyone care to enlighten me?
Many thanks,
Endre
Responses
| 2 +4 | persuade customers to try them |
Jack Doughty
|
| 4 +3 | test the market |
juvera
|
Responses
+4
5 mins
Jack Doughty
United Kingdom
United Kingdom
Native in English
&
English
United Kingdom
Translator since 1953
Native in: English
Works in: Russian to English, German to English, English
Related KudoZ points
:
72
Selected
persuade customers to try them
My condolences on having this awful stuff to translate.
What I think it means is that these brands can build on their past reputation to persuade customers to try their new products.
What I think it means is that these brands can build on their past reputation to persuade customers to try their new products.
4 KudoZ points awarded for this answer.
Comment: "Many thanks, juvera and Jack!"
+3
35 mins
juvera
Works in field
test the market
...in simple words.
Use their heritage/the advantage given by their heritage
to test the market where customers are looking for new and unique experiences.
Use their heritage/the advantage given by their heritage
to test the market where customers are looking for new and unique experiences.
Peer comment(s):
| agree |
Suzan Hamer
: With both Juvera and Jack, as I said above.
2 hrs
|
| agree |
NancyLynn
: with Suzan too
3 hrs
|
| agree |
Sonia Soros
4 hrs
|
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