Glossary entry

French term or phrase:

analyse de tonalité

English translation:

analysis of tone

Added to glossary by Rachel Fell
Feb 7, 2006 12:10
18 yrs ago
2 viewers *
French term

analyse de tonalité

French to English Marketing Advertising / Public Relations
analysis of the content of media coverage to determine whether it is has a positive or negative slant. "Tone analysis" sounds off to me, but perhaps it's the correct marketing term (for UK)?

Proposed translations

3 hrs
French term (edited): analyse de tonalit�
Selected

analysis of tone

I think you could use this - I don't think tone is quite the same as bias
Not sure if it's a heading, otherwise it'd help to see the rest of the sentence

analysis of Tone in News Articles published before May 2002 37 ... by 1992, in His media and Apocalypse: News Coverage of the Yellowstone Forest ...
kitkat.wvu.edu:8080/files/3691/Tran_Hai_thesis.pdf - Supplemental Result

will play a Role in other aspects of Media Coverage such as valence of ... The content analysis of tone of Coverage in The new York Times and ...
www.haworthpress.com/store/E-Text/View_EText.asp?sid=FVPV7A... - Supplemental Result

Although the analysis of tone of the articles covered ... Using press coverage (media-counts) to proxy for CEO reputation, we find that more reputed CEOs ...
faculty.fuqua.duke.edu/~jfrancis/bio/Francis,%20Huang,%20Rajgopal%20and%20Zang%20%20%5BDecember%202005%5D.pdf
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4 KudoZ points awarded for this answer. Comment: "Thanks you and all who replied, and apologies for delayed reply. There is no universally concise English transl, so I reworded to a sentence structure, "qualititive analysis of tone..." Thanks to you and all who replied, and apologies for my late response. I agree that in the media tone and bias are not always interchangeable, and can lead to problems of interpretation. "
+1
4 mins

looking at the tenor/bias of news/media reports or coverage

One suggestion, though bias may be a little strong

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Note added at 2006-02-07 12:20:34 (GMT)
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Content Analysis might be a more \"technical term\"
Peer comment(s):

agree Christiane Lalonde
12 hrs
Merci
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+2
5 mins
French term (edited): analyse de tonalit�

bias analysis

Bias Analysis in Print or Television News – Prof. Rachel Mayeri , Spring 2005.
1. LexisNexis Academic ...
libraries.claremont.edu/help/ handouts/Bias_Mayeri_05_linked.htm - 18k - Cached - Similar pages
Peer comment(s):

agree Sylvia Smith
24 mins
thx Sylvia :)
agree RHELLER : "media bias analysis"
3 hrs
thx Rita :)
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4 hrs
French term (edited): analyse de tonalit�

slant analysis

Simply because "bias analysis" is not easy to say!
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