Glossary entry (derived from question below)
French term or phrase:
auto-promo
English translation:
self-promotion
Added to glossary by
Jacqueline McClure-Zerbe (X)
Apr 7, 2008 12:42
16 yrs ago
2 viewers *
French term
France
auto-promo
French to English
Bus/Financial
Marketing / Market Research
IT - adserver
When the adserving campaign has reached the agreed upon quota of displays, the adserver runs "des campagnes auto-promo" to avoid having blank spaces.
I understand what this is, but can't find the equivalent English term. I did find some similar contexts where "public service ads" are run in lieu of the advertiser's content, but this doesn't quite seem to be equivalent.
I am considering something like "default ads" which gets the point across, but if there is some specific term, I would love to find it.
See this link (warning - possibly offensive photos) for a good explanation of what this auto-promo is about, it is very similar to my context.
http://www.adtocash.com/faq-regie-charme.php#11
I understand what this is, but can't find the equivalent English term. I did find some similar contexts where "public service ads" are run in lieu of the advertiser's content, but this doesn't quite seem to be equivalent.
I am considering something like "default ads" which gets the point across, but if there is some specific term, I would love to find it.
See this link (warning - possibly offensive photos) for a good explanation of what this auto-promo is about, it is very similar to my context.
http://www.adtocash.com/faq-regie-charme.php#11
Proposed translations
(English)
| 3 | self-promotion |
Jacqueline McClure-Zerbe (X)
|
| 3 | own promotion [ads] |
Ian Davies
|
Change log
Apr 8, 2008 20:29: Jacqueline McClure-Zerbe (X) Created KOG entry
Proposed translations
14 hrs
Selected
self-promotion
Not always the shameless kind. Can also be legitimately pursued by broadcasters for business reasons, such as in the case described.
4 KudoZ points awarded for this answer.
Comment: "Thanks, I had considered this but didn't think it could be used in this context. Your answer came just after my deadline, so I ended up using "default ads" "
19 mins
Ian Davies
Australia
Australia
Native in English
Specializes in field
Australia
Australian English Localization Expert
Native in: English (Variant: Australian) 
Works in: French to English, English to French, English
Related KudoZ points
:
38
own promotion [ads]
This may not be perfect but it gets the idea across.
Example sentence:
Of course, you can also do your own promotion to further increase the visits to your site and therefore increase your referral commissions as well.
Discussion